AI Secrets from Big Tech: Scripts, CRM Hacks & Marketing Tips for Loan Officers with Haavn AI

Turning AI Into Your Competitive Edge: Lessons from Haavn AI (Mary Hurd & Sebastian Assaf)

On this episode of The 360 Experience Podcast, Tim Braheem sits down with Mary Hurd and Sebastian “Seb” Assaf—co-founders of Haavn AI in London and veterans of Google, Microsoft, YouTube, Meta, and Apple—to unpack how loan officers can use AI right now to win more business, deepen relationships, and work smarter.

This isn’t hype. It’s practical, plug-and-play workflows you can implement this week.

Why AI Matters for Originators—Right Now

AI is reshaping how knowledge work gets done. For mortgage pros, that means faster prep, better follow-up, and a consistently better client and agent experience. Mary and Seb share how to turn AI into a reliable teammate—not a toy—so you can differentiate your value, protect your margins, and scale what already works.

“Think of AI as your eager intern. The clearer your brief, the better the output.”

What you’ll take away from this episode:

• Brief AI Like an Intern—So It Performs Like a Pro

• Turn every meeting into Same-Day Action

• Build a 90-Day AI-Assisted Nurture

If you’re ready to separate yourself from the noise and grow by referral, explore the systems, coaching, and community that top producers use every day.

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